12/14/2009

how does ASOS use internet marketing?

The online shopping market was Launched in June 200 ASOS.com is the UK’s leading online retailer fashion store for men and women attracts over 3.3 million shoppers every month and has 1.8 million consumers registered users. It has over 19,400 branded and own label products available and 1000 new lines added each week.
ASOS takes great advantage of the internet and its new development:
marketing strategy used by ASOS

  • Products are rotated on the page and catwalks by models to se the products also you could send the image to a friend.
  • With each product they display a matching outfit.
  • PDF magazine( which contains over 200 pages and images as shown on the pages you could click and purchase them
    videos banners, use internet enlarge the picture links
  • Join ASOS on twitter and facebook where you could read comments and live comments about the website. Emails and recommendation. News and special offers via e-mail, post & telephone. You will also be given the opportunity to receive such communications from us and selected third parties when you become a member of ASOS. All ASOS members have the option to opt-out of receiving marketing communications.
14 Dec 2009 10:51:31

1 Comment

ebitnow.com

This is ok although it looks a bit jumbled / messy? Also, you haven't explained why these methods will work for ASOS. Why is such a good idea to take advantage of social networking (like Twitter and Facebook)?

Posted by: ebitnow.com | 01/11/2010 at 10:49 AM

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